<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>The Zen of When</title>
	<atom:link href="http://zenofwhen.com/feed" rel="self" type="application/rss+xml" />
	<link>http://zenofwhen.com</link>
	<description>Inspiring and educating entrepreneurs working overtime</description>
	<lastBuildDate>Sat, 12 Dec 2009 13:00:51 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.1</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Why You Avoid Risks In Golf&#8211;And Business</title>
		<link>http://zenofwhen.com/why-you-avoid-risks-in-golf-and-business</link>
		<comments>http://zenofwhen.com/why-you-avoid-risks-in-golf-and-business#comments</comments>
		<pubDate>Sat, 12 Dec 2009 13:00:51 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Startup Advice]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/?p=55</guid>
		<description><![CDATA[An interesting study about taking risks in golf over at Forbes.com:
Loss aversion plagues the best of us. The first step to conquering it: understanding its true costs.

Continue reading here
]]></description>
		<wfw:commentRss>http://zenofwhen.com/why-you-avoid-risks-in-golf-and-business/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Friends Still Most Important When It Comes To Product Recommendations</title>
		<link>http://zenofwhen.com/friends-still-most-important-when-it-comes-to-product-recommendations</link>
		<comments>http://zenofwhen.com/friends-still-most-important-when-it-comes-to-product-recommendations#comments</comments>
		<pubDate>Fri, 11 Dec 2009 13:00:55 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/?p=50</guid>
		<description><![CDATA[Conversations about brands and service recommendations are heading online.  A new study by MomConnection.com found that the mom demographic seeks advice, support and connection through online social networks such as Facebook and Twitter.  One of the more interesting findings is that mom&#8217;s are more likely to seek advice from their trusted networks as opposed to [...]]]></description>
		<wfw:commentRss>http://zenofwhen.com/friends-still-most-important-when-it-comes-to-product-recommendations/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Passion For Your Business (video)</title>
		<link>http://zenofwhen.com/passion-for-your-business-video</link>
		<comments>http://zenofwhen.com/passion-for-your-business-video#comments</comments>
		<pubDate>Wed, 09 Dec 2009 13:00:45 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Startup Advice]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/?p=54</guid>
		<description><![CDATA[This is how you should feel about your business.  You should be knowledgeable, excited and passionate about whatever it is you are providing your customer.  This is a video of John, the proprietor of Galcos Soda Pop Stop based in Los Angeles.  What are you passionate about?  What can you excite people about?

Read the full [...]]]></description>
		<wfw:commentRss>http://zenofwhen.com/passion-for-your-business-video/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Turn Readers Into Subscribers</title>
		<link>http://zenofwhen.com/turn-readers-into-subscribers</link>
		<comments>http://zenofwhen.com/turn-readers-into-subscribers#comments</comments>
		<pubDate>Tue, 08 Dec 2009 13:00:46 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Tools]]></category>
		<category><![CDATA[Improve Your Website]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/?p=49</guid>
		<description><![CDATA[
Neil over at QuickSprout.com has put together a great article about turning readers into subscribers.  This is an important, but difficult, conversion since you have a limited amount of time to capture the readers interest, convince them that you produce interesting content and ultimately sell them on following you via email or RSS.   If you [...]]]></description>
		<wfw:commentRss>http://zenofwhen.com/turn-readers-into-subscribers/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Your Startup Is Not Twitter</title>
		<link>http://zenofwhen.com/your-startup-is-not-twitter</link>
		<comments>http://zenofwhen.com/your-startup-is-not-twitter#comments</comments>
		<pubDate>Thu, 19 Nov 2009 14:30:46 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Startup Advice]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/your-startup-is-not-twitter</guid>
		<description><![CDATA[
The chances of your business taking off as fast as Twitter or even Facebook are slim to none.  I apologize if this is news to you and have upset you.  I believe your journey will be long and prosperous but expectations need to be managed sometimes and this is one of those times.
For every overnight [...]]]></description>
		<wfw:commentRss>http://zenofwhen.com/your-startup-is-not-twitter/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Avoid Banks and VC&#8217;s: A Better Way Of Raising Startup Capital</title>
		<link>http://zenofwhen.com/avoid-banks-and-vcs-a-better-way-of-raising-startup-capital</link>
		<comments>http://zenofwhen.com/avoid-banks-and-vcs-a-better-way-of-raising-startup-capital#comments</comments>
		<pubDate>Tue, 17 Nov 2009 15:35:49 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Startup Advice]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/avoid-banks-and-vcs-a-better-way-of-raising-startup-capital</guid>
		<description><![CDATA[Read this article by Seth Godin before you raise a dollar from anyone!&#160; 
It works like this: you have an idea, a fledgling business or a new
market to enter. You find an amateur investor (a wealthy dentist, a
retired executive) and raise the money to bring it to market. And in
return? The investor gets $xx for [...]]]></description>
		<wfw:commentRss>http://zenofwhen.com/avoid-banks-and-vcs-a-better-way-of-raising-startup-capital/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Forbes.com:  How Entrepreneurs Identify New Opportunities</title>
		<link>http://zenofwhen.com/forbes-com-how-entrepreneurs-identify-new-opportunities</link>
		<comments>http://zenofwhen.com/forbes-com-how-entrepreneurs-identify-new-opportunities#comments</comments>
		<pubDate>Tue, 17 Nov 2009 15:30:57 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/forbes-com-how-entrepreneurs-identify-new-opportunities</guid>
		<description><![CDATA[Read this in-depth article with Raffi Amit, professor of Management at Wharton.&#160; 
A key question that all would-be entrepreneurs face is finding the business opportunity that is right for them. Should the new start-up focus on introducing a new product or service based on an unmet need? Should the venture select an existing product or [...]]]></description>
		<wfw:commentRss>http://zenofwhen.com/forbes-com-how-entrepreneurs-identify-new-opportunities/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Forbes.com: Define Your Brand&#8217;s Purpose, Not Just Its Promise</title>
		<link>http://zenofwhen.com/forbes-com-define-your-brands-purpose-not-just-its-promise</link>
		<comments>http://zenofwhen.com/forbes-com-define-your-brands-purpose-not-just-its-promise#comments</comments>
		<pubDate>Tue, 17 Nov 2009 15:28:17 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Startup Advice]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/forbes-com-define-your-brands-purpose-not-just-its-promise</guid>
		<description><![CDATA[What does your brand stand for?&#160; Can your employees answer the question &#8220;Why are we here?&#8221;
While it may sound a bit like Philosophy 101, a company whose employees
can answer the question, &#8220;Why are we here?&#8221; will be the company that
makes stronger connections with consumers in search of solutions to
life&#8217;s new normal issues.
http://www.forbes.com/2009/11/11/brand-defining-marketing-cmo-network-allen-adamson.html?feed=rss_leadership_cmonetwork
]]></description>
		<wfw:commentRss>http://zenofwhen.com/forbes-com-define-your-brands-purpose-not-just-its-promise/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>3 Reasons Entrepreneurs Succeed</title>
		<link>http://zenofwhen.com/3-reasons-entrepreneurs-succeed</link>
		<comments>http://zenofwhen.com/3-reasons-entrepreneurs-succeed#comments</comments>
		<pubDate>Tue, 17 Nov 2009 15:16:43 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Startup Advice]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/3-reasons-entrepreneurs-succeed</guid>
		<description><![CDATA[Why are there so many articles about the traits, attributes, qualities, etc. of successful entrepreneurs?&#160; Entrepreneurs succeed because they are busy creating and building companies, not completing checklists confirming they are fit to be successful!&#160; I was reading an interesting article recently and found three reasons entrepreneurs might be successful in their pursuit.&#160; The reason [...]]]></description>
		<wfw:commentRss>http://zenofwhen.com/3-reasons-entrepreneurs-succeed/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>3 Steps To Viral Internet Marketing Success</title>
		<link>http://zenofwhen.com/3-steps-to-viral-internet-marketing-success</link>
		<comments>http://zenofwhen.com/3-steps-to-viral-internet-marketing-success#comments</comments>
		<pubDate>Tue, 17 Nov 2009 15:01:56 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business Tools]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Startup Advice]]></category>

		<guid isPermaLink="false">http://zenofwhen.com/3-steps-to-viral-internet-marketing-success</guid>
		<description><![CDATA[Viral internet marketing success is something everyone wants for their business, but do you know how to create it?&#160; Learn what makes a successful viral marketing campaign tick.
Viral internet marketing can also be described as a global word of mouth process
Are your customers talking about your business?
Viral Internet Marketing – Top 3 Steps to Viral [...]]]></description>
		<wfw:commentRss>http://zenofwhen.com/3-steps-to-viral-internet-marketing-success/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
